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Six Weeks To Search Engine Superstar: January 9 - February 20, 2017

How to dramatically increase traffic and sales with the investment of a few minutes every day

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Remember that first rush of excitement when a stranger first purchased your products? It wasn't just mom and dad anymore... you were really in business!

There are many ways to get in front of strangers, but none are as effective, simple, and free as making your site optimized for search engines.

What does this mean?

If you just fell asleep a little when I mentioned search engine optimization, you're not alone. It can seem confusing and tedious if you don't have a plan. This course will show you how really, seriously, honest-to-God easy it is to do SEO.

In this course, you'll learn:

  • The benefits of search engine optimization (SEO)
  • The components of SEO - what makes google think a page is relevant
  • How to decide on target terms / keywords to optimize for
  • How to write for search engines
  • Tools for SEO monitoring (and how to use them)
  • Other tools / resources

At Outlaw Soaps, at least half of our sales are from search traffic. We have done our best to make sure our products and pages are not only optimized so people can find us, but also optimized so our ideal customers will find us.

Come down the rabbit hole with me as we take a super fun look at the method behind the madness that is search engine logic!


Your Instructor


Danielle Vincent
Danielle Vincent

I like my coffee like I like my coffee: without innuendo.

After more than 10 years as a corporate Digital Product Manager for such sites as Oprah.com, ABC.com, and ABCFamily.com, Danielle quit her career and pulled up her rubber gloves to make a living manufacturing and selling soaps as Outlaw Soaps. Her experience with social media, product management, web analytics, business, and design have made Outlaw Soaps into a personal experiment as she finds out what happens when she applies her largely digital learnings to the real world.

After four years in the manufacturing and retail world, she wants to share her knowledge with other entrepreneurs.


Class Curriculum


  Day 1: What is search engine optimization?
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  Day 2: How to create relevant content and show relevance to search engines?
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  Day 3: How to win friends and influence robots
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  Day 4: Gold Links
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  Day 5: Q to the A!
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  Week 4: Tracking Your Progress with Tools
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  Week 5: Blogging
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  Week 6: Wrapping it all up
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Frequently Asked Questions


When does the course start and finish?
The course starts January 9th and ends February 24, but you will have access to the course material for at least six months.
How long do I have access to the course?
At least six months.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!